The TV station produces high quality TV programs with focus on entrepreneurship, growth and community for YouTube. The target group is 18–35 year-old youth, and the station broadcasts on FLOW TV but with a main focus on social media and YouTube. Social responsibility is the core in all the productions and an important issue for Pernille and NXTV.
Pernille is also part of Next Generation Hub in the EU. A collaboration Future Media Hubs together with BBC and Yle, among others. In this talk Pernille shares her thoughts on the topic and shares examples of how they work together with young people, especially by producing video portraits of different kinds of professionals and professions.